IPDIALOG, INC. AND TELAPPLIANT, LTD ANNOUNCE STRATEGIC PARTNERSHIP TO PENETRATE EUROPEAN MARKETPLACE

European Promotion To Run Until June 1, 2006

March 15, 2006 Sunnyvale, Calif. – ipDialog™ Inc, a Silicon Valley company that has innovated a line of affordable enterprise SIP phones, announced today that it has formed a strategic partnership with UK based Telappliant Ltd to penetrate the European marketplace with its new SipTone™ III Ethernet phone.

This agreement reaffirms ipDialog’s commitment to working with established distribution channels, and strengthens Telappliant’s already enviable position in the voice over IP (VoIP) marketplace by adding a cost competitive, feature rich Ethernet phone to its portfolio. “This next phase with ipDialog enables us to build on our existing relationship and provides us with credible alternatives to expensive, branded enterprise telephony solutions,” said Tan Aksoy, Managing Director of Telappliant. “I am confident that the SipTone ™ III phone together with future ipDialog products will enable us to continue to provide the best possible end-to-end solutions to our customers and reseller base.”

“A partnership between ipDialog and Telappliant has tremendous potential,” said Brenda Keener, Director of Sales and Marketing for ipDialog, “Telappliant is one of the most established VoIP equipment distributors in the European marketplace, and we look forward to great things both now and in the future from this strengthened alliance.”

Telappliant also announces a European promotion of the SipTone™ III phone which includes special pricing, to run until June 1, 2006. All interested parties are encouraged to contact Telappliant at sales@telappliant.com.

The SipTone™ III Ethernet phone offers enterprise users a full range of features, such as three-way conferencing, a full duplex speakerphone, remote provisioning, an integrated Ethernet switch, and built-in 802.2af power over Ethernet (PoE). Between now and June 1, 2006 the SipTone ™ III phone is offered at the promotional price of £74.99, moving to the MSRP of £87.99 after the promotional period has expired.

The SipTone™ III Ethernet phone is being showcased at the VON show, March 15-17, at the San Jose Convention Center in San Jose, Calif.

About ipDialog, Inc.

ipDialog, Inc., Sunnyvale, Calif., founded in 1999, designs, manufactures, and markets products designed to make Internet telephony ubiquitous. In addition to company headquarters in Sunnyvale, Calif., the company has an R&D office in Chandigarh, India.

The company offers affordable, standards-based products that remove barriers to widespread adoption of VoIP technology. ipDialog markets its products through value-added resellers, system integrators, and through partnerships with core equipment OEMs. ipDialog is the developer of proven and robust VoIP communication technology that supports the standards necessary to ensure interoperability while including a flexible application layer that supports customization for OEM and enterprise applications.

For more information on ipDialog, visit www.ipDialog.com

About Telappliant LTD

Telappliant is one of the UK’s leading Internet Telephony Solutions Providers, delivering a range of innovative products and services to consumer, enterprise and service provider markets. These range from white label voice over IP services such as BlueTalk, to enterprise-level hosted and standalone IP PBX solutions.

Telappliant is a key distributor for number of leading VoIP product manufacturers. It has interoperability programs set up with its key vendors to ensure that all products delivered to market are fully compatible with its voice over IP network, called VoIPtalk.

For more information on Telappliant Ltd, visit www.telappliant.com.

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ipDialog and SipTone are trademarks of ipDialog, Inc. All other trademarks are the property of their respective owners.

Corporate Contact
Telappliant, Ltd.
Jackie Seear

+44 1932 247294
jackie@the-verbal.co.uk

Corporate Contact:
Brenda Keener
ipDialog, Inc.

+1 408 830 0800
brendak@ipdialog.com

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